The Wall Street Journal / December 2004

Food-of-the-Month Clubs Seize the Day
Everyone From Makers Of Coffee to Vegan Cookies Is Joining Growing Trend This Holiday Season.
Everyone from major coffee brands to makers of vegan organic cookies is joining the "club" club.

It is increasingly possible to find clubs that appeal to even the narrowest food interests -- such as a passion for vegan, organic brownies (Allison's Gourmet Brownie of the Month Club)…